About iWeek 2009

Last years INNOVATION WEEK-“i-week” marked a pivot point for the three-year old conference.Last year's message was that innovation can be translated into action and that there is unlimited potential for innovation on our African continent. Early in the year, we recognized that the shifts in our industry mirrored the shifts in the world - and focusing only on the Web meant missing a much larger narrative.

Our conversation is no longer just about the Web. Now is the time to put the power of the Web to work—its technologies, its business models, and perhaps most importantly, its philosophies of openness, collective intelligence, and transparency. Once applications live in the cloud, the key to success is harnessing network effects so that those applications literally get better the more people use them. But that's just the beginning. Today we see that applications are being driven by sensors, not just by people typing on keyboards. They are becoming platforms for collective action, not just collective intelligence. The "data shadows" that people and things leave in cyberspace are becoming richer and deeper, and are being exploited in new ways. All this is adding up to something profound and different. This is Web2.0.

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